• Disrupting Power Since 2015
  • Donate
  • Login
Monday, May 12, 2025
  • Login
  • Register
Canary
MEDIA THAT DISRUPTS
  • News
    • UK
    • Global
    • Analysis
    • Trending
  • Editorial
  • Features
    • Features
    • Environment
    • Lifestyle
    • Health
    • Money
    • Science
    • Business
    • Tech
    • Travel
    • Sport & Gaming
  • Media
    • Video
    • Cartoons
  • Opinion
No Result
View All Result
MANAGE SUBSCRIPTION
SUPPORT
  • News
    • UK
    • Global
    • Analysis
    • Trending
  • Editorial
  • Features
    • Features
    • Environment
    • Lifestyle
    • Health
    • Money
    • Science
    • Business
    • Tech
    • Travel
    • Sport & Gaming
  • Media
    • Video
    • Cartoons
  • Opinion
No Result
View All Result
Canary
No Result
View All Result

A British pub is marketing burgers to ‘real men’ who beat their wives [IMAGES]

Kerry-Anne Mendoza by Kerry-Anne Mendoza
19 June 2022
in UK
Reading Time: 3 mins read
162 10
A A
0
Home UK
320
SHARES
2.5k
VIEWS
Share on FacebookShare on Twitter

In the warped world of The George pub in Stockton, it appears that real men overeat and smack their wives about. The pub’s bizarre ad campaign has been slammed by the Advertising Standards Agency and domestic abuse charities, who agree the ad trivialises domestic violence.

The advert

It’s the second time the pub has come under scrutiny for its advertising methods. It was recently criticised by obesity prevention campaigners for offering free meals to anyone weighing over 25 stone.

But this time, The George tried to sell parmesan-covered pieces of deep-fried chicken (called ‘The Parmo’) with this advert:

The pub, which sells mostly steaks and burgers, also published a Facebook post telling customers: “If you want to be choked, slapped and strangled then sleep with a man not a boy.”

The chief executive of Harbour, a Teeside service for survivors of domestic abuse, said:

It’s actually appalling.

I don’t think it’s appropriate for domestic violence to be used in this way.

And the Advertising Standards Agency (ASA) agreed. After locals filed a complaint about the ad, the ASA upheld the complaint, stating:

We considered that referring to domestic violence in an advert for a fast food dish trivialised and condoned domestic violence and concluded that the ad was not prepared in a socially responsible manner.

Speaking to The Mirror, the pub’s owner Craig Harker didn’t seem to understand the issue:

The post was something that we took from Facebook. It was on all the banter pages, and said stuff like ‘would you punch your ex for a $1m’, stuff like that, so we changed it to parmo to localise it.

Allow us to explain

There is nothing funny about partner violence. According to the Office for National Statistics (ONS), an estimated 4.3 million women and 2.2 million men aged 16 to 59 have experienced domestic abuse since the age of 16. That’s around one in 12 of the adult population. So say Mr Harker’s pub holds 120 people on an average night, 10 of them could be survivors of intimate partner violence. There they are, sitting with their friends and enjoying their night. And suddenly, they spot the ad. The most terrifying, traumatic events of their life are reduced to a punchline to sell burgers. The idea of this happening to just one person invalidates any “it’s just a joke” argument. And that’s before we even touch on the impact of trivialising abuse in the minds of current and potential abusers.

Harker and his backers might want to dismiss these issues as the product of Joyless McBuzzKill bureaucrats. But according to Refuge, two British women a week are killed by a current or former male partner. Most grown ups agree that’s not something to laugh about.

Get Involved!

– Support the work of Refuge and Harbour.

– If you are experiencing domestic abuse, the National Domestic Violence Freephone Helpline is open 24 hours on 0808 2000 247.

– Join The Canary and support the work we do.

Featured image via Pixabay

Share128Tweet80
Previous Post

The self-inflicted crisis that has ruined Theresa May’s summer holiday…and possibly her government [EDITORIAL]

Next Post

The BBC tries to lay a trap for one of Corbyn’s top team members. It goes terribly wrong [VIDEO]

Next Post
The BBC tries to lay a trap for one of Corbyn’s top team members. It goes terribly wrong [VIDEO]

The BBC tries to lay a trap for one of Corbyn's top team members. It goes terribly wrong [VIDEO]

David Davis Tory Brexit Immigration

The Tory government’s Brexit talks are so shambolic, EU diplomats think it’s an elaborate ploy

If Theresa May had any decency she would cut her holiday short over this shameful scandal

If Theresa May had any decency she would cut her holiday short over this shameful scandal

Here’s The Guardian’s jaw-dropping response to Jeremy Corbyn’s election success

Corbyn's Labour just won a historic victory. But you wouldn't know it from the media

Tories Nicky Morgan Theresa May

The Tories are now tearing themselves apart as a senior MP turns on a government policy she helped to launch

Recovery in the Sun: How the Canary Islands are Becoming a Wellness Tourism Hub
Lifestyle

Recovery in the Sun: How the Canary Islands are Becoming a Wellness Tourism Hub

by Nathan Spears
12 May 2025
Steel companies ArcelorMittal and Ternium continue to run roughshod over Global South communities
News

Steel companies ArcelorMittal and Ternium continue to ride roughshod over Global South communities

by The Canary
12 May 2025
Jenu Kuruba families begin their long-awaited re-occupation of their ancestral homes inside the Nagarhole National Park. They carried photos of loved ones who had died after the village was evicted, so they too can return to the forest.
Analysis

An Indigenous community in India just faced down 130 police to return to their ancestral lands

by The Canary
12 May 2025
Nigel Farage waving Reform
Analysis

Reform’s new ‘manifesto’ is just catnip for the fat cats

by The Canary
12 May 2025
UN experts say Israel has 'criminal responsibility' for 'genocidal conduct'
Analysis

UN experts have now accused Israel of ‘genocidal conduct’ in Gaza

by Maryam Jameela
12 May 2025
  • Contact
  • About & FAQ
  • Get our Daily News Email
  • Privacy Policy
  • Cookie Policy

The Canary
PO Box 71199
LONDON
SE20 9EX

Canary Media Ltd – registered in England. Company registration number 09788095.

For guest posting, contact [email protected]

For other enquiries, contact: [email protected]

The Canary is owned and run by independent journalists and volunteers, NOT offshore billionaires.

You can write for us, or support us by making a regular or one-off donation.

© Canary Media Ltd 2024, all rights reserved | Website by Monster | Hosted by Krystal | Privacy Settings

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • News
    • UK
    • Global
    • Analysis
    • Trending
  • Editorial
  • Features
    • Features
    • Environment
    • Lifestyle
    • Health
    • Money
    • Science
    • Business
    • Tech
    • Travel
    • Sport & Gaming
  • Media
    • Video
    • Cartoons
  • Opinion

© 2023 Canary - Worker's co-op.

Before you go, have you seen...?

Lifestyle
Nathan Spears

Recovery in the Sun: How the Canary Islands are Becoming a Wellness Tourism Hub

Steel companies ArcelorMittal and Ternium continue to run roughshod over Global South communities
News
The Canary

Steel companies ArcelorMittal and Ternium continue to ride roughshod over Global South communities

Jenu Kuruba families begin their long-awaited re-occupation of their ancestral homes inside the Nagarhole National Park. They carried photos of loved ones who had died after the village was evicted, so they too can return to the forest.
Analysis
The Canary

An Indigenous community in India just faced down 130 police to return to their ancestral lands

Nigel Farage waving Reform
Analysis
The Canary

Reform’s new ‘manifesto’ is just catnip for the fat cats

ADVERTISEMENT
Lifestyle
Nathan Spears

Recovery in the Sun: How the Canary Islands are Becoming a Wellness Tourism Hub

Lifestyle
Nathan Spears

Why More People Are Seeking Legal Advice When Separating

Travel
Nathan Spears

Hungary Vignette Adventures: Discovering Hidden Gems by Car