If we want to stop the racist drivel in the tabloid press, we need to hit them where it hurts [VIDEO]

Support us and go ad-free

A new campaign has been launched to directly tackle the hate and racism being perpetuated by the tabloid media. And it’s directed exactly where it will hurt them most – at their advertising revenue.

Stop Funding Hate has been set up to:

build an effective, well-targeted campaign that will convince advertisers to pull their support from the Daily Mail, Sun and Daily Express.

Their Facebook page says:

These three newspapers have a long track record of sowing hatred and fear within UK society, skillfully playing off one group against another in pursuit of their divisive political agenda. That hate campaign reached new heights during the European Union referendum, when an upsurge in scare stories about EU migrants accompanied a wave of racist attacks against immigrant families living in the UK.

So the campaign is finding direct ways to challenge the influence these papers have:

Following the vote to leave the European Union, the economic outlook is worsening, amid a volatile political climate. In these circumstances, there is a high risk that the media’s continued scapegoating and demonisation will lead to more violence. We urgently need to find constructive, non-violent ways of challenging the power of the Daily Mail, Sun, and Daily Express.

Read on...

Support us and go ad-free

But the main focus of the campaign is to harness the power people have as consumers to force companies away from advertising with these papers:

Even if you’d never buy the Daily Mail, Sun or Daily Express, the chances are that you do shop somewhere that advertises with them. If enough of us use our power as consumers to pressure these companies, we may be able to persuade them to pull their advertising and stop financing the hate campaigns.

Stop Funding Hate has released a video to go with their campaign:

The first target of the campaign is Virgin Media, which advertises in The Sun. A petition has been started, addressed to Tom Mockridge, the CEO of Virgin Media, calling for the company to “take a stand against racism by pulling your advertising from the Sun newspaper”.

The petition, which has already gained over 9,000 signatures, states:

Virgin’s brand values – being honest, decent and playing it straight – are totally at odds with the Sun’s track record of misleading reporting, and of playing one group off against another in pursuit of a divisive political agenda.

It also sets out clearly why tackling the hatred peddled by these papers is so important:

Last year, the United Nations High Commissioner for Human Rights raised serious concerns about a Sun article likening migrants to “cockroaches”. He said this was typical of “decades of sustained and unrestrained anti-foreigner abuse, misinformation and distortion” by the UK media.

Yet since then, the Sun’s demonisation of immigrants has only intensified. The hate campaign reached new heights during the European Union referendum. An upsurge in scare stories about EU migrants was followed by a wave of violence against immigrant families.

Since Brexit, there has been a 57% increase in reported hate crimes. This toxic climate has been fuelled by the lies, manipulations and distortions of the tabloid press. Headline after headline has screamed abuse at immigrants, and images like this one in The Daily Mail have created an environment in which hate and racism have become an acceptable narrative.

This campaign not only seeks to challenge this narrative, but to hit the profits these papers are making. And with enough support, it could make a difference.

Get Involved!

Support Stop Funding Hate.

Sign the petition to ask Virgin Media to pull their advertising revenue from The Sun.

Join the Anti-Fascist Network. Find a local group, get out there, and get involved.

Featured image via SFacebook/Stop Funding Hate

Support us and go ad-free

We need your help to keep speaking the truth

Every story that you have come to us with; each injustice you have asked us to investigate; every campaign we have fought; each of your unheard voices we amplified; we do this for you. We are making a difference on your behalf.

Our fight is your fight. You’ve supported our collective struggle every time you gave us a like; and every time you shared our work across social media. Now we need you to support us with a monthly donation.

We have published nearly 2,000 articles and over 50 films in 2021. And we want to do this and more in 2022 but we don’t have enough money to go on at this pace. So, if you value our work and want us to continue then please join us and be part of The Canary family.

In return, you get:

* Advert free reading experience
* Quarterly group video call with the Editor-in-Chief
* Behind the scenes monthly e-newsletter
* 20% discount in our shop

Almost all of our spending goes to the people who make The Canary’s content. So your contribution directly supports our writers and enables us to continue to do what we do: speaking truth, powered by you. We have weathered many attempts to shut us down and silence our vital opposition to an increasingly fascist government and right-wing mainstream media.

With your help we can continue:

* Holding political and state power to account
* Advocating for the people the system marginalises
* Being a media outlet that upholds the highest standards
* Campaigning on the issues others won’t
* Putting your lives central to everything we do

We are a drop of truth in an ocean of deceit. But we can’t do this without your support. So please, can you help us continue the fight?

The Canary Support us

Comments are closed